Winter Wishes
It's that time of the year again when we unite to make holiday magic happen. Winter Wishes is an annual program run by New York Cares that grants holiday wishes for children who may not otherwise receive a gift for the holidays. Our goal is to ensure every child’s wish comes true.
Become a Wish Granter Already a Wish Granter? Sign into your dashboard
Because wishes don't grant themselves
Become a Wish Granter and make the season a little brighter.
Join thousands of generous New Yorkers who purchase gifts and collectively fulfill 26,000 Wishes!
Here's how it works
You'll be matched with a child or teen's wish, and it's up to you to make it come true.
- Register — Sign up to grant as many wishes as you like. This year we aim to grant 26,000 wishes!
- Receive your wishes — You'll see letters from real kids, telling you exactly what they are hoping for.
- Pick out the perfect gift — Up to $40 per letter. This is the fun part. Channel your inner elf!
- Wrap it and send it — Straight to your assigned partner agency, ready for delivery.
That's it! One small act, unforgettable holiday magic.
Key Dates
October 2026 — Registration opens. Commit to granting a wish (or several).
Early November 2026 — You'll be matched with your wish letter(s) and can start shopping.
December 4, 2026 — Deadline to send your gift(s) to your partner agency.
Spread joy this season
"Moments like these remind our families that they are seen, supported, and cared for, and we cannot thank you enough for making that possible." —Bronxwood Family Residence
New Yorkers know a thing or two about making magic happen.
Have Questions?
Who are Wish Granters?
Winter Wish Granters, or Wish Granters for short, are volunteers who purchase and send gifts to New York Cares Community Partners for distribution to children and teens ensuring NYC youth experience the joy of the holidays.
How does Winter Wishes support year-round programs?
Funds raised from Winter Wishes support various children and teen educational programs, including field days, reading days, science classes, and college tours, ensuring ongoing support for NYC students.
How can I promote my involvement in Winter Wishes?
We love it when individual Wish Granters and corporate partners highlight their participation in the Winter Wishes program -- it helps encourage more people to join the fun! To make it easy, New York Cares typically provides a template that you can use on your social media channels, but you can also draft your own post to share what's meaningful to you about participating in Winter Wishes.
Why should my company support Winter Wishes?
Supporting Winter Wishes not only makes the holidays special for thousands of children, but also raises funds for year-round educational and enrichment programs. Participation fosters a sense of community, enhances team-building, and provides significant visibility for your company through various partnership levels.